Become a Certified Building Materials Installer

What is the CPG Approved Partner Scheme?

Our CPG Approved Partner Scheme is a trusted network of highly skilled CPG products’ applicators. Our CPG Partners are fully trained and monitored approved installers with whom we work closely to maintain the consistent high standards of workmanship and customer service we demand. Their specialist knowledge, skills and hard graft means our products are installed correctly and construction projects are in safe hands.

At CPG Europe, we are committed to collaborate, innovate, and educate for sustainable customer success. From joint sealing, bonding & insulation through to passive fire protection, performance flooring, waterproofing and roofing solutions - our broad product range makes us uniquely tailored to solving the complex challenges faced by today’s architects, contractors, developers and tradesmen.

Why become a CPG Approved Partner?

Many building materials suppliers or manufacturers possess specific market or domain expertise, but they don’t organise, promote, and educate the market about their knowledge in these areas. Our extensive industry knowledge and the quality of our products mean our services are a first choice for our approved contractors nationwide. By partnering with us, you can enjoy a complete turnkey solution from design to application, receiving the adequate training and on-site support from our technical teams and a certificate that confirms you are best-in-class at installing our CPG products.

The construction industry faces intense competitive pressures and a rapidly changing market environment. Increasing project complexity, raw materials scarcity, Brexit, and mounting project requirements further complicate the challenge facing those in our sector. However, the scope and scale of our CPG business, not just in the UK but around Europe, means we can manage some of the most challenging supply chain factors and achieve lasting growth with our partner network.

“Today’s architects, contractors, developers and tradespeople face complex challenges. CPG’s unique mix of brands, services and expertise means that it is the ideal partner to work with to develop buildings which save energy, last longer and exceed sustainability benchmarks.” – John Gordon, Managing Director of CPG UK.

Our aim is to constantly work together with you to improve site practices and the whole supply chain, simplifying logistics, minimising waste, and improving safety. Here are some of the things we do for our partners:

  • Actively promote your company for projects in your area
  • Give you details of written specifications
  • Work together to target specific projects, main contractors and clients, as well as give you priority leads for projects in our databases
  • Free and priority technical support on projects
  • Free installation, applicator, and product training via our CPG Academy
  • Support with flexible credit for projects
  • Joint PR and promotional opportunities

Your customers can enjoy the peace of mind of hiring a contractor that is independently tested and certified and offers installations with the reassurance of warranties

How to apply for the CPG Approved Partner Scheme?

For now, our CPG Approved Partner Scheme covers the following flooring product applications:


Award-winning semi-dry cementitious screed product, large or small applications.

Flowing K-Screed

New liquid cementitious screed which is controlled by our exclusive Approved Distributor and Licensee Network.


Internal & External car park decking applications using the latest MMA, Epoxy and PU technologies.


Luxurious seamless terrazzo resin flooring for the specialist applicator.

As part of our quality, service, and sustainability standards, all our partners must pass a rigorous and regularly audited criteria before being considered for training at our CPG Academy.

“The quality of our products installations have been at the heart of our unique Floorzone concept, where the entire floor – involving screed, soundproofing, underfloor heating and decorative finish – is designed and supplied by ourselves and installed by one of our approved contractors.”– David Black, Sales Director at CPG UK Flooring

Our UK network of approved installers has the highest skillset in the industry and will always make sure the proper steps are taken to deliver the best quality flooring systems. Therefore, we consider only the best in the industry for screed, car park decking, or seamless terrazzo applications.

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About the CPG Academy

CPG Academy Headquarters in Sandbach, Cheshire.

CPG Academy Headquarters in Sandbach, Cheshire.


Part of leading global company RPM International, we are one of the largest manufacturers of construction materials in Europe, with building products’ brands including illbruck, Flowcrete, Tremco, Vandex, Dryvit and Nudura, as well as Nullifire.

As part of a multi-million pound investment package, designed to increase the manufacturing capability and enhanced customer service of our world-leading brands, our CPG Academy in Sandbach is the new centre of excellence for training and development of building materials installs, methods and systems.

We have converted the Flowcrete manufacturing facility that has now moved to more modern premises in Wigan, into our centre of excellence venue, for specifiers and contractors to understand more about our high performance Flowcrete flooring range, as well as other brands in our portfolio.

The CPG Academy brings together our flooring research and development experts, along with technical and customer service teams, together with the marketing and samples’ departments, all based at Sandbach, Cheshire. It is here that we train and develop our partners to become certified and approved installers of our products.

As well as the practical training in our Sandbach centre of excellence, all our brands are proud to be part of the RIBA CPD Providers Network and offer many RIBA approved CPD seminars, which are also presented in Live virtual format.

Our CPD courses are delivered by our experienced and knowledgeable flooring experts who will share with you valuable insight into avoiding mistakes and specifying floor finishes, antimicrobial flooring, floor screeds, underfloor heating, car park decking and more.

Click Here to Book One of Our CPD Virtual Seminars